by Tara Pelton | Oct 2, 2010 | Brand Development, Marketing Strategies & Branding, Social Media
This is a wild one! Getting a return on your promotional investment in Social Media has traveled back in time to the Wild, Wild West. My great Granddaddy was the Sherriff of Custard County and I’m channeling his essence. Because boy, do I have something to say...
by Tara Pelton | Sep 26, 2010 | Marketing from the Heart, Social Media
I have a painting on my wall. It is an interesting painting because there is nothing in it–except the sky. It’s funny to watch the reactions of people to this painting. Many simply enjoy it, and the message it imparts. Others look at it quizzically and seem to be...
by Tara Pelton | Sep 11, 2010 | Social Media, Twitter
For several days now I have been investigating what people consider the ROI of Twitter and “Determining the Value” of Twitter. I have found many answers: Branding, Public Relations, Reputation Management. All of these are very true and very valuable. (Of course, I...
