by Tara Pelton | Jun 27, 2011 | Brand Development, Environment, Market Development Strategy
Let me ask you – just how much have animals inspired you? I suggest we find the inspiration to green our brand strategies and to develop our brands – from animals. Not just in our logos and our symbols – but for real in every aspect of...
by Tara Pelton | Apr 21, 2011 | Brand Development, Market Development, Market Development Strategy, Marketing Strategies, Marketing Strategies & Branding
Marketing Strategy: (definition) A successful Marketing Strategy allows an organization to concentrate its resources on the most fruitful potential opportunities to increase traffic, leads and sales within the budget. It is based on secure, accurate market research...